At some point today you will have to influence or persuade[...]
We all get frustrated. The guy in front of you is driving like an idiot. Your boss is being a jerk. Your partner isn’t listening. And sometimes these all happen to you[...]
Status quo bias is evident when people prefer things to stay the same by doing nothing (see also inertia) or by sticking with a decision made previously (Samuelson, & Zeckhauser, 1988). This[...]
No matter what business you’re in, chances are you will find yourself faced with an irate or dissatisfied customer. As Warren Buffet once said, we can’t just “satisfy” the customer; we have[...]
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